Mary Yanocha

Senior Director of Marketing

Strategist. Connector. Builder.

What She Does

As Senior Director of Marketing, Mary leads marketing strategy and team execution during a pivotal period of growth and transformation for Johnson Lambert. She is responsible for building the firm’s digital presence, sharpening what sets it apart in the insurance and nonprofit sectors, and driving marketing automation and AI integration to carry the firm’s 40-year track record into its next era of growth.

Mary brings more than two decades of experience building and leading marketing functions inside professional services firms, most recently as Senior Director of Marketing and Business Development at a multidisciplinary law firm and previously as the first Chief Marketing Officer at a corporate tax firm. Her background spans brand strategy, demand generation, marketing automation, and sales enablement, with a history of translating marketing investment into measurable revenue growth.

About Mary